You may have heard it said before that all world-class athletes have coaches, but stay with me for a moment... because there's an important point about coaching that a lot of people miss.
We all know the greatest athletes of our time have highly-skilled coaches in their lives that they lean on to help them become world-class.
Coaches that will help the athlete fulfill their desire of being the best at what they do.
These coaches have extensive knowledge and experience with the subject matter that will eventually lead the athlete to become a champion.
Nothing new so far, I'm sure. The takeaway for most people is that world-class performers hire smart people to give them an advantage that separates them from the pack.
But the experience, and the relationship between the athlete and coach, is much more than that. And this is the point that most people miss...
When those coaches wake up in the morning, whose results do you think they are focused on? When those coaches are driving to work each day, whose win do you think they are pondering?
When those coaches are studying the latest advancements in their profession, who are they imagining will benefit from those advancements?
You see, what many people who have never had a professional coach in their lives fail to realize until they have one...
...is that professional coaches dedicate their lives to developing world class clients. They eat, sleep and breathe their clients' future success.
They master their craft for the benefit of their client.
When you play at this level, your relationship with your coach is special.
It's special because all of their training, capability, and experience is focused on you... your desires, your results.
And how do you think the professional athlete feels about his or her coach?
How do you think they feel about the man or woman who is dedicating their life, their knowledge, their expertise to their future success?
When you invite a coach into your life. Your win, is their win. And they love what they do.
If you'd like to hear a few of our clients speak about their experience with the 12 Week Year, be sure to watch the videos below.